How Social Media Is Expanding and How It Helps Your Business

Social networking and social media is no longer a new thing. For over two decades, social media has grown and evolved into something that lets consumers and businesses engage with one another in a meaningful way. Organizations can inform consumers … Continue reading →

3 Awesome Ways Businesses Are Using QR Codes

There’s been a lot of talk in the last couple of years about why QR codes haven’t yet caught on in America the way they have abroad, particularly in Japan. The blame for this has been passed around quite a … Continue reading →

Diversifying Your Content for Better SEO

When it comes to search engine optimization (SEO), most marketers will tell you about the importance of keywords, on-page optimization and link building. While these are indeed important elements of search engine optimization, there’s more to a successful SEO campaign. … Continue reading →

5 Creative Ways Your Business Can Use Video To Drive Traffic to Your Website

It’s not enough to know that your business should be using video as a marketing and customer outreach tool. You also need to know how to use it effectively, so that traffic will flow from the video host directly to … Continue reading →

The Top 3 Social Media Campaigns of 2012

Social media campaigns are the hottest trend in advertising. There is a growing audience through any number of social media platforms, including Twitter and Facebook, and many businesses are savvy enough to know that to launch or promote their latest … Continue reading →

The Top 5 Online Marketing Trends in 2012

Here are the most commonly seen marketing trends from the year 2012. They are in order of the amount of priority a business will give them. For example, there has been a big push towards mobile marketing this year, most … Continue reading →

5 Social Media Tips for E-Commerce Marketing

Today more and more people are spending time online visiting social network sites. This is apparent by the popularity of Facebook, Twitter, YouTube, and Google+. Many businesses are wondering how to best harness the power of social media for marketing … Continue reading →

3 Ways to Use Google + for Business

There is an unwritten rule when using social media for business that states companies should use it as much as possible. Many experts will advise to turn focus to social networking platforms that will provide the best mileage. To find … Continue reading →

Why Videos Are Important With Your SEO & Social Media Strategy

Online video has become an integral part of any online marketing strategy. In the past streaming video was seen as a novelty with entertainment value. These days, video is taken much more seriously as an advertising platform due to the … Continue reading →

Online Spending: What It Means For Mobile & Social Media Marketing

Chances are that at some point most Internet users have either purchased a product or service through an E-commerce site, or at the very least thought about it. E-commerce sites are rapidly growing and the number of customers buying things … Continue reading →